One-day programme
Generative AI in Practice
Morning · Module 1
AI and ChatGPT Basics
The programme begins with a clear, jargon-free explanation of generative AI, its capabilities, common misconceptions and the mistakes untrained users often make.
- How ChatGPT works.
- What AI is — and is not.
- Limitations and misconceptions.
- Common user mistakes.
- AI best practices.
Morning · Module 2
AI-Assisted Business Writing
Participants enhance everyday writing through smart prompts that improve quality while preserving control over the final result.
- Strengthening a text.
- Assisting with business emails.
- Notes, PARTS, ask-me and modelling techniques.
- Ideation with ChatGPT.
- Research with cited sources.
- Writing with templates.
Afternoon · Module 3
Personalisation and Data
The workshop progresses to personalising ChatGPT, interrogating documents, working with data and audio, and applying the techniques in a business simulation.
- Personalising ChatGPT.
- Interrogating single and multiple documents.
- Working with data.
- Working with audio input.
- Simulation: preparing and practising a pitch.
Afternoon · Module 4
Multimedia Workshop
Participants combine free AI tools to produce multimedia content for presentations, promotions and social communication.
- Creating images with AI tools.
- Turning images into video.
- Adding music and voice-overs.
- Combining media into a final piece.
- Creating a podcast from course notes.
